“Brilliantly crafted to draw leadership lessons from history, this is one of the finest leadership books I have read” (Doris Kearns Goodwin, author of Team of Rivals).

Leaders are always trying to get better, but sometimes the best way to move forward is to look back. Philip Barlag shows us that Julius Caesar is one of the most compelling leaders of the past to study—a man whose approach was surprisingly modern and extraordinarily effective. Caesar proved by his words and deeds that he never considered himself above the average Roman citizen. He had an amazing ability to generate loyalty, to turn enemies into allies and allies into devoted followers.

Barlag uses dramatic and colorful incidents from Caesar's career—being held hostage by pirates, charging alone into enemy lines, pardoning people he knew wanted him dead—to illustrate what Caesar can teach leaders today. Central to Barlag's argument is the distinction between force and power. Caesar avoided using brute force on his followers. Instead, he won their loyalty through personal integrity and understanding his people's needs and motivations. Thousands of years after Caesar's death, this is still the kind of loyalty every leader wants to inspire.

The Leadership Genius of Julius Caesar
Modern Lessons from the Man Who Built an Empire

"Brilliantly crafted to draw leadership lessons from history, this is one of the finest leadership books I have read."
-Doris Kearns Goodwin, bestselling author of Team of Rivals and The Bully Pulpit

Leaders are always trying to get better, which is why there is an enormous and growing collection of literature offering the latest leadership paradigm or process. But sometimes the best way to move forward is to look back. Philip Barlag shows us that Julius Caesar is one of the most compelling leaders of the past to study-a man whose approach was surprisingly modern and extraordinarily effective.

History is littered with leaders hopelessly out of touch with their people and ruthlessly pursuing their own ambitions or hedonistic whims. But Caesar, who rose from impoverished beginnings, proved by his words and deeds that he never saw himself as being above the average Roman citizen. And he had an amazing ability to generate loyalty, to turn enemies into allies and allies into devoted followers.

Barlag uses dramatic and colorful incidents from Caesar's career-being held hostage by pirates, charging headlong alone into enemy lines, pardoning people he knew wanted him dead-to illustrate what Caesar can teach leaders today. Central to Barlag's argument is the distinction between force and power. Caesar avoided using brute force on his followers, understanding that fear never generates genuine loyalty. He exercised a power deeply rooted in his demonstrated personal integrity and his intuitive understanding of people's deepest needs and motivations. His supporters followed him because they wanted to, not because they were compelled to. Over 2,000 years after Caesar's death, this is still the kind of loyalty every leader wants to inspire. Barlag shows how anyone can learn to lead like Caesar.

“When we look to great leaders as role models, we often don’t look far enough back in the past. Julius Caesar was one of the most influential leaders in history, and Barlag shares timeless lessons that today’s leaders can use to build trust and drive change.” 
—Adam Grant, Professor of Management, The Wharton School, and New York Times bestselling author of Originals and Give and Take

“Phillip Barlag captures in a creative way key leadership skills that transcend the passage of time. Caesar’s success was not accidental—it was grounded in some firm principles.”
—Paul Polman, CEO, Unilever

“The Leadership Genius of Julius Caesar is an innovative and engaging read for all leaders. While drawing on events and people from the ancient world, the lessons and storytelling are relevant and timely now. Whether political, military, or business, any leader responsible for moving an organization forward—in times of prosperity or crisis—can benefit from its insight.”
—Jaap de Hoop Scheffer, 11th Secretary General, NATO

“Even as times change and technology progresses, the continual quest for enhancing our abilities remains the same. In The Leadership Genius of Julius Caesar, Phillip Barlag highlights the lessons and insights from Caesar’s life and career to illuminate the qualities needed to guide any team toward greater loyalty, camaraderie, and success.”
—Keith Ferrazzi, author of the #1 New York Times bestsellers Who’s Got Your Back and Never Eat Alone

Biz Books
12/04/16
BY
Jim Pawlak

“The Leadership Genius of Julius Caesar – Modern Lessons from the Man Who Built an Empire” by Phillip Barlag (Berret-Koehler Publishers, $24.95). Most books written about Caesar were written by historians and focused on his accomplishments. Barlag delves into the ‘how’ of the accomplishments by identifying his leadership skills – many of which are topics of today’s business books.
The major leadership lesson: Caesar used power, not force, to lead. He understood that power comes from the ability to motivate others by focusing on a common goal. In wartime, he lived that goal by marching beside his troops, eating in their mess hall and listening to their feedback, and talk of what they planned to do when the campaign ended. He called his troops ‘comrades’ to remind them that he was one of them. They chose to follow him because they respected him and trusted him to keep his word.
At the Battle of Munda, his army was tired and wanted to rest before engaging the enemy again. Caesar drew his sword and raced up the hill alone – but not for long. His troops saw he was ‘leading from the front,’ and raced after him. Putting his life on the line showed his commitment to victory. Leading from the front becomes critically important when tough decisions have to be made.
In times of peace, Caesar worked ‘across the aisle’ and reminded political opponents that they were citizens of Rome and owed a responsibility to all Romans. He spoke of mutual benefit. This increased their interest in working with him.
We all know how it ended. His opponents became jealous as Caesar’s popularity and power grew. They feared that, as emperor, he would resort to force to rule. They clearly didn’t understand the man’s motivation.