Makes the business case for an employee engagement initiative. This title demonstrates what it takes to build a programme with the end in mind. By following real case studies that show the Phillips's ROI Methodology in action, you'll learn how to avoid narrowly focusing your efforts on behavioural outcomes alone.

Measuring the Success of Employee Engagement is an essential resource for all who support employee engagement efforts, from the chief learning officer to individual members of employee engagement teams. Ensure that your employees drive innovation and increase sales with an engagement program that earns its keep.