Kyle Conway's textual analysis and in-depth research, including interviews from the show's creator, executive producers, writers,  and CBC executives, reveals the many ways Muslims have and have not been integrated into North American television.

In 2007, Little Mosque on the Prairie premiered on the Canadian Broadcasting Corporation network. It told the story of a mosque community that worshiped in the basement of an Anglican church. It was a bona fide hit, running for six seasons and playing on networks all over the world.

Kyle Conway’s textual analysis and in-depth research, including interviews from the show’s creator, executive producers, writers, and CBC executives, reveals the many ways Muslims have and have not been integrated into North American television. Despite a desire to showcase the diversity of Muslims in Canada, the makers of Little Mosque had to erase visible signs of difference in order to reach a broad audience. This paradox of ‘saleable diversity’ challenges conventional ideas about the ways in which sitcoms integrate minorities into the mainstream.